Seoul

Travel Guide

Seoul featuring a city and modern architecture as well as a small group of people
Myeongdong which includes shopping as well as a small group of people
Seocho-gu which includes a high rise building, a river or creek and modern architecture
Lotte World Tower featuring a bay or harbor, landscape views and a skyscraper
Myeongdong which includes central business district and a city as well as a small group of people

The South Korean metropolis has some of Asia’s busiest markets and nightlife districts alongside tranquil teahouses and palaces surrounded by gardens.

Seoul is brimming with youthful vibrancy. Art galleries, cinemas, bars and boutiques are dotted all over the city. Seoulites are also in touch with their past, and you’ll find plenty of instances of traditional Korean culture in palaces and theatres.

Korea has suffered from many conflicts, and some of the bruises still show in Seoul. The city’s Five Grand Palaces are testament to this all of these complexes have been destroyed or badly damaged. Today they have largely been restored to their former glory and house national treasures, art and traditional architecture. For particularly fine examples of these palaces, visit Gyeongbokgung, Deoksugung and Changgyeonggung.

Locals possess optimism and friendliness in abundance. Younger Seoulites will be eager to use their language skills to help you out, and older residents, although not as proficient with their English, are still overwhelmingly warm.

Shopping opportunities in Seoul are boundless. Choose from designer outlets in Myeongdong, traditional craft shops at Insadong and bargain malls at the huge Dongdaemun Market. Wear your new attire while exploring the city’s nightlife. Hongdae Young Street has an eclectic collection of bars, clubs, live music and independent cinema.

Soak up classic Korean culture at venues like Chongdong Theatre. Here, you can marvel at spectaculars featuring traditional music, dance and costume. Sample local cuisine at well-priced stalls and restaurants that serve Korean classics such as kalguksu (“knife noodles”) or donkas (deep-fried pork cutlets). Foodies will want to pay homage to the Korean national dish (kimchi) at the Pulmuone Kimchi Museum. Kimchi is a fermented vegetable (cabbage, radish or cucumber) dish seasoned with spices. Finish your dining experience with a visit to one of Seoul’s excellent teahouses.

When you want some quiet time, escape to one of Seoul’s regenerated areas, such as Cheonggyecheon Stream. This stretch of water in the city center features greenery, wildlife and local art. It’s a great example of Seoul’s ability to innovate, educate and entertain all at once.

Seoul has hot summers and cold winters. The best time to visit is around March through May (spring), or September through November (fall) . Navigate the city using the well-priced and efficient subway system, considered one of the best in the world.

Where to stay in Seoul

Myeongdong which includes shopping, a city and street scenes

Myeong-dong

Travelers love Myeong-dong for its popular shops, and you can see more of Seoul by jumping on the metro at Myeong-dong Station or Euljiro 1-ga Station. You might spend time checking out top sights like Myeongdong Street and Myeongdong Cathedral.

Myeong-dong
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Gangnam-gu

4/5(5 area reviews)

Travelers love Gangnam-gu for its popular shops, and you can see more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station. You might spend time checking out top sights like Starfield COEX Mall and Seven Luck Casino Seoul Gangnam Branch.

Gangnam-gu
Hongdae featuring street scenes, signage and outdoor art

Hongdae

Spend some time visiting places like Hongdae Street while getting to know Hongdae, and be sure to check out the abundant dining options. You can hop aboard the metro at Hongik University Station or Mangwon Station to see more of the area.

Hongdae
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Dongdaemun-gu

4/5(1 area review)

Dongdaemun-gu is a destination travelers like for its shopping, and you might hop aboard the metro at Yongdu Station or Jegi-dong Station to explore sights like Gyeongdong Market.

Dongdaemun-gu
Gwangjang Traditional Market showing signage

Jongno-gu

4.5/5(13 area reviews)

Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Sejong Cultural Center and National Museum of Korean Contemporary History. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.

Jongno-gu
War Memorial of Korea which includes modern architecture and signage as well as a large group of people

Yongsan-gu

4/5(2 area reviews)

Consider exploring the abundant dining options in Yongsan-gu. If sightseeing is on the list, Yongsan Electronics Market is a top attraction. Hop on the metro at Hyochang Park Station or Namyeong Station to see more of the area.

Yongsan-gu
Grand Hyatt Seoul

Grand Hyatt Seoul

5 out of 5
322, Sowol-ro, Yongsan-gu, Seoul, Seoul
The price is P12,357 per night from Oct 2 to Oct 3
P12,357
P14,952 total
Oct 2 - Oct 3
includes taxes & fees
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, an outdoor pool, and a full-service spa. Our guests praise the helpful staff and the property condition ...
8.8/10 Excellent! (1,002 reviews)
Must visit hotel in Seoul
"I personally think this hotel is one of the most charming hotels in Seoul. The location is ideal, the view is amazing (calming), the facilities are very well maintained, and the overall sense of professionalism and service is top notch. However, I gave it a “Good” rating instead of “Excellent” because ..."

Reviewed on Sep 12, 2025

Grand Hyatt Seoul
LOTTE City Hotel Myeongdong

LOTTE City Hotel Myeongdong

4 out of 5
362, Samil-daero, Jung-gu, Seoul
The price is P7,015 per night from Oct 1 to Oct 2
P7,015
P7,716 total
Oct 1 - Oct 2
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a health club. Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (2,698 reviews)
"Central location with easy access to transport, places to eat and attractions."

Reviewed on Sep 11, 2025

LOTTE City Hotel Myeongdong
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu, Seoul, Seoul
The price is P9,529 per night from Sep 21 to Sep 22
P9,529
P10,481 total
Sep 21 - Sep 22
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a fitness center. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (2,904 reviews)
"We loved this hotel! The location n front desk help was amazing. Lots of restaurants nearby. There was a CU mini mart right outside hotel to grab late night noodles. Def stay here!"

Reviewed on Sep 16, 2025

ENA Suite Hotel Namdaemun
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Oakwood Premier Coex Center

Oakwood Premier Coex Center

5 out of 5
46, Teheran-ro 87-gil, Gangnam-gu, Seoul, Seoul
Stay at this 5-star luxury aparthotel in Seoul. Enjoy free WiFi, free parking, and a casino. Our guests praise the helpful staff in our reviews. Popular attractions ...
9.2/10 Wonderful! (1,425 reviews)
"It is a pleasant stay for me - the reception and breakfast attendants are very polite but English communication is a bit lacking. Overall - I enjoyed my stay though the room is a bit too bit for me. Thank you!"

Reviewed on Aug 31, 2025

Oakwood Premier Coex Center
Le Collective Gangnam SAC ROIUM

Le Collective Gangnam SAC ROIUM

3 out of 5
30 Banpo-daero 16-gil, Seoul, Seoul
Stay at this 3-star residence in Seoul. Enjoy free WiFi, breakfast (surcharge), and parking (surcharge). Popular attractions Starfield COEX Mall and Lotte World ...
8.6/10 Excellent! (142 reviews)
"Location was great."

Reviewed on Aug 22, 2025

Le Collective Gangnam SAC ROIUM
Somerset Palace Seoul

Somerset Palace Seoul

4 out of 5
7, Yulgok-ro 2-gil, Jongno-gu, Seoul, Seoul
Stay at this 4-star business-friendly aparthotel in Seoul. Enjoy free WiFi, free parking, and an outdoor pool. Our guests praise the helpful staff in our reviews. ...
8.8/10 Excellent! (1,055 reviews)
"Great place for business and holidays. Updated breakfast menu is better than before. Interior is a bit dated but excellent location and clean."

Reviewed on Sep 8, 2025

Somerset Palace Seoul
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Things to do

Reviews of Seoul

4.5
Top Destination
5 - Excellent
33
5 - Excellent 59%
4 - Good
20
4 - Good 36%
3 - Okay
3
3 - Okay 5%
2 - Disappointing
0
2 - Disappointing 0%
1 - Terrible
0
1 - Terrible 0%

5/5 - Excellent

Verified traveler

excellent place to enjoy food and tour

5/5 - Excellent

Rizzie

There are a lot of things to do around Seoul. Shopping, dining, tours/cultural experiences. I also love the weather there as it is normally cooler than where I’m from.

5/5 - Excellent

Abbie

I love the place, would definitely come back

5/5 - Excellent

Verified traveler

Seoul has a lot of things to offer, going to places is really easy because most or should I say, all of the tourist spots are just right next beside to a subway station. Even though Seoul is a modern city, you can still see the culture everywhere.

4/5 - Good

Verified traveler

Modern city that requires more than one trip to enjoy it. A bit difficult to communicate in English or to read a map. Information is only in Korean ( of course) and many times in Chinese.

5/5 - Excellent

Joel

Go Garden of the morning calm; Gyeongbokgung Palace + English tour (palace has every 2-3hours no need to book be there way ahead of time); + arrange pictorial around the area at ABC Hanbok costumes (right across, the lady owner/manager very nice).