Things to do in Seoul
Activities, attractions and tours
Explore activitiesExplore thousands of experiences from activities and attractions to day tours and transfer.
Book with easeSkip the line- book tickets online in minutes to top attractions with free cancellation on many activities.
Treat yourselfMembers save % or more when you book activities.
Most popular experiences in Seoul
Tours & day trips
See all 618 activities
Best DMZ Tour Korea from Seoul (Suspension Bridge & JSA Museum)
Private & custom tours
See all 179 activities
Seoul: DMZ Tour with Optional Suspension Bridge, JSA Museum
Classes & workshops
See all 90 activities
Seoul: Korean BBQ Place of the Month Curated by the Host
Adventure & outdoor
See all 51 activities
Seoul: Nami Island and Garden of Morning Calm opt Railbike
Shopping & fashion
See all 20 activities
Seoul: Gyeongbok Palace, Hanok Village, and Gwangjang Tour
What to do in Seoul
Popular places to visit
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can find the perfect gifts to bring home. Check out the shops and charming cafes in this culturally rich area.
Lotte World
Enjoy the excitement at Lotte World and see why people love this amusement park in Seoul. Check out the shops and top-notch restaurants in this culturally rich area.
Dongdaemun History and Culture Park
This sizable commercial district is home to a staggering number of shopping malls, specialty stores and traditional Korean marketplaces.
COEX Convention and Exhibition Center
You don’t have to be in Seoul for a conference or fair to appreciate the facilities of COEX, South Korea’s outstanding events center and mall in Gangnam.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
Bukchon Hanok Village
You can find out about the history of Seoul with a visit to Bukchon Hanok Village. Check out the shops and top-notch restaurants in this family-friendly area.
Gyeongbokgung Palace
This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.
Namdaemun Market
This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.
N Seoul Tower
This Seoul landmark can be seen from miles around and offers the finest panoramas of the city.
Areas of Seoul
Myeong-dong
This central Seoul shopping district is the place to buy quality brand products and stop for a bite to eat.
Gangnam-gu
Made world-famous by a catchy 2012 K-pop song with quirky dance moves, this is still Seoul’s most talked about neighborhood today.
Hongdae
This is Seoul at its most youthful and liveliest. Come here for cafés, bars, clubs, cinemas and boutiques.
Dongdaemun-gu
Dongdaemun-gu is a destination travelers like for its shopping, and you might hop aboard the metro at Yongdu Station or Jegi-dong Station to explore sights like Gyeongdong Market.
Insa-dong
This central Seoul district offers shopping and culture with traditional Korean art, antiques, and crafts.
Jongno-gu
Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Statue of Sejong the Great and Sejong Cultural Center. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.
