East Florence

Florence

Wilson Park Fountain Downtown Florence Alabama Spring Sunny with Two Concrete Benches on either Side

Popular places to visit

North Alabama Medical Center

Though North Alabama Medical Center might be what brings you to town, perhaps you'll have a chance to explore more of Florence while you are here.

North Alabama Medical Center

Shoals Conference Center

Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.

Shoals Conference Center

River Heritage Park

After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.

River Heritage Park

University of North Alabama

Enjoy the collegiate vibe when you visit University of North Alabama, during your travels in Florence. Stroll along the riverfront or experience the area's live music.

University of North Alabama

Blackberry Trail Golf Course

Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.

Blackberry Trail Golf Course

Kennedy-Douglass Center for the Arts

Enjoy an outing to Kennedy-Douglass Center for the Arts during your stay in Florence. Discover the bars and its live music while you're in the area.

Kennedy-Douglass Center for the Arts

Things to do

Sheffield: Muscle Shoals Sound Studio Guided Tour

Sheffield: Muscle Shoals Sound Studio Guided Tour

P1,465
per adult
Sheffield: Muscle Shoals Sound Studio Guided Tour
Sound Stuido

Muscle Shoals Sound Studio Tour in Sheffield Alabama

P1,465
per adult
80% of travellers recommend
Muscle Shoals Sound Studio Tour in Sheffield Alabama
See all activities in Florence

Top hotels in East Florence

Renaissance Shoals Resort & Spa

Renaissance Shoals Resort & Spa

3.5 out of 5
10 Hightower Place Florence AL
The price is P16,086 per night from Mar 24 to Mar 25
P16,086
P18,499 total
Mar 24 - Mar 25
includes taxes & fees
Book a stay at this spa resort in Florence. Enjoy free WiFi, free parking, and a full-service spa. Our guests praise the helpful staff in our reviews. Popular ...
9.2/10 Wonderful! (768 reviews)
Yes

Reviewed on Mar 18, 2026

Renaissance Shoals Resort & Spa
Residence Inn Florence Marriott

Residence Inn Florence Marriott

3 out of 5
1000 Sweetwater Ave Florence AL
Fully refundableReserve now, pay when you stay
The price is P7,236 per night from Apr 12 to Apr 13
P7,236
P8,321 total
Apr 12 - Apr 13
includes taxes & fees
Book a stay at this business-friendly hotel in Florence. Enjoy free breakfast, free WiFi, and free parking. Popular attractions Regency Square Mall and Children's ...
9/10 Wonderful! (336 reviews)
Yes

Reviewed on Mar 20, 2026

Residence Inn Florence Marriott
Budget Inn & Suites

Budget Inn & Suites

2.5 out of 5
1238 Florence Boulevard Florence AL
The price is P3,937 per night from Mar 24 to Mar 25
P3,937
P4,370 total
Mar 24 - Mar 25
includes taxes & fees
Stay at this hotel in Florence. Enjoy free WiFi, free parking, and a 24-hour front desk. Our guests praise the helpful staff in our reviews. Popular attractions ...
Budget Inn & Suites
The Stricklin Hotel

The Stricklin Hotel

3.5 out of 5
317 N Court St Florence AL
The price is P10,172 per night from Mar 24 to Mar 25
P10,172
P11,743 total
Mar 24 - Mar 25
includes taxes & fees
Book a stay at this business-friendly hotel in Florence. Enjoy free WiFi, free parking, and 2 restaurants. Our guests praise the helpful staff and the clean ...
9/10 Wonderful! (843 reviews)
This hotel has NO sound proofing between rooms! That part was awful! We could hear others conversations, what they were watching on TV and LOUD snoring!! It was like they were in the same room! Just didn’t feel like we had any privacy.

Reviewed on Mar 22, 2026

The Stricklin Hotel
Days Inn by Wyndham Muscle Shoals Florence

Days Inn by Wyndham Muscle Shoals Florence

2 out of 5
2701 Woodward Ave Muscle Shoals AL
The price is P4,219 per night from Mar 29 to Mar 30
P4,219
P4,684 total
Mar 29 - Mar 30
includes taxes & fees
Stay at this hotel in Muscle Shoals. Enjoy free breakfast, free WiFi, and free parking. Our guests praise the breakfast and the helpful staff in our reviews. ...
8.6/10 Excellent! (1,000 reviews)
Yes there were shops nearby, and within reach.

Reviewed on Mar 16, 2026

Days Inn by Wyndham Muscle Shoals Florence
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

2 out of 5
1852 Highway 72 E Tuscumbia AL
The price is P3,761 per night from Mar 27 to Mar 28
P3,761
P4,175 total
Mar 27 - Mar 28
includes taxes & fees
Book a stay at this business-friendly hotel in Tuscumbia. Enjoy free breakfast, free WiFi, and free parking. Our guests praise the helpful staff and the clean ...
8.2/10 Very Good! (1,002 reviews)
Looked absolutely nothing like the pictures. Very shady clientele everywhere

Reviewed on Mar 23, 2026

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
See all 199 properties in East Florence
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

East Florence