Things to do in Sao Paulo

Activities, attractions and tours

Bank of Brazil Cultural Center showing street scenes and heritage architecture as well as a large group of people
Italia Building which includes skyline and a city
Sao Paulo featuring modern architecture
Sao Paulo featuring street performance as well as a large group of people
Sao Paulo featuring a city, a skyscraper and central business district

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Most popular experiences in Sao Paulo

Tours & day trips

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São Paulo: Main City Sights in 7 Hours – Shared Group Tour

São Paulo: Main City Sights in 7 Hours – Shared Group Tour

Activity duration is 6 hours and 18 minutes
9.8 out of 10 with 23 reviews
Free cancellation available
Price is P 4,646 per adult
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Food, drink & nightlife

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São Paulo Nightlife: Pub Crawl in the City that Never Sleeps

São Paulo Nightlife: Pub Crawl in the City that Never Sleeps

Activity duration is 4 hours
Free cancellation available
Price is P 4,788 per adult*
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Adventure & outdoor

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Campos do Jordão The Brazilian Switzerland,Full Day Trip

Campos do Jordão The Brazilian Switzerland,Full Day Trip

Activity duration is 10 hours
Free cancellation available
Price is P 17,444 per adult*
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Classes & workshops

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From São Paulo: Aparecida Cathedral Tour

From São Paulo: Aparecida Cathedral Tour

Activity duration is 10 hours
Free cancellation available
Price is P 5,658 per adult
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Air, helicopter & balloon tours

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São Paulo: Private Helicopter Tour with Transfer

São Paulo: Private Helicopter Tour with Transfer

Activity duration is 2 hours and 30 minutes
Free cancellation available
Price is P 59,845 per adult*
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What to do in Sao Paulo

Popular places to visit

Paulista Avenue which includes heritage architecture

Paulista Avenue

See the financial and cultural heart of one of South America’s busiest cities before unwinding in a bar full of local business people at the end of the day.

Paulista Avenue
Interlagos Race Track

Interlagos Race Track

Interlagos Race Track is one of the more well-known attractions to visit during your trip to São Paulo. Experience the art scene and museums in this culturally rich area.

Interlagos Race Track
Ibirapuera Park showing outdoor art and night scenes as well as an individual male

Ibirapuera Park

Take an evening stroll to see the city lights reflected in this park’s vast lakes or spend a day visiting the cultural sites located in the sprawling gardens.

Ibirapuera Park
São Paulo Expo

São Paulo Expo

During your trip, find out what's happening at São Paulo Expo, a top convention center in São Paulo. Experience the art scene and museums in this culturally rich area.

São Paulo Expo
Morumbi Stadium

Morumbi Stadium

Catch an event at Morumbi Stadium during your trip to São Paulo. Attend a sporting event in this culturally rich area.

Morumbi Stadium
Rua 25 de Marco

Rua 25 de Marco

During your trip to São Paulo, you can enjoy retail therapy at Rua 25 de Marco. Experience the area's theater scene and museums.

Rua 25 de Marco
Oscar Freire Street

Oscar Freire Street

During your visit to São Paulo, you can do some window-shopping at Oscar Freire Street. Discover the area's theater scene and spas.

Oscar Freire Street
São Paulo Zoo

São Paulo Zoo

Meet the animals who call São Paulo Zoo home during your trip to São Paulo. Experience the art scene and museums in this culturally rich area.

São Paulo Zoo

Allianz Parque

Catch an event at Allianz Parque during your trip to São Paulo. While in this culturally rich area, find time to visit its shops.

Allianz Parque

Areas of Sao Paulo

Paulista Avenue showing modern architecture and a city

Jardins

Museums, shopping, and cafes are just a few things travelers enjoy about Jardins. Check out Paulista Avenue or Rua Augusta while you're exploring the area.

Jardins
City Hall showing a city and street scenes

Itaim Bibi

Visitors often come to Itaim Bibi for its abundant dining options, but many stay to explore sights like Parque do Povo and JK Iguatemi Shopping Mall. Getting around the area on the metro is easy if you catch a ride at Campo Belo Station.

Itaim Bibi
Ibirapuera Park showing outdoor art and night scenes as well as an individual male

Moema

Get to know Moema and its many features like its restaurants and live music. You might want to explore sights like Shopping Ibirapuera and São Paulo Museum of Modern Art, and you can jump on the metro at Eucaliptos Subway Station or Moema Station to get around the city.

Moema
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Pinheiros

You might enjoy the bars while in Pinheiros. Batman's Alley is a notable sight, and you can get around town at Faria Lima Station or Pinheiros Metro Station to see more of the city.

Pinheiros
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Vila Mariana

Vila Mariana is well-liked for its museums and live music. If you're hoping to get in some sightseeing, Paulista Avenue and Shopping Metro Santa Cruz are top spots, and you can jump on the metro at Vila Mariana Station or Ana Rosa Station to get around.

Vila Mariana
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Morumbi

You'll enjoy the museums and live music in Morumbi. You might want to make time for a stop at Morumbi Stadium or Bandeirantes Palace.

Morumbi
Sao Paulo showing cbd and a city

São Paulo

Mogi das Cruzes

Mogi das Cruzes

Campinas featuring street scenes and heritage elements as well as a small group of people

Campinas

Itaquaquecetuba

Itaquaquecetuba

Photo by Bruno Mori

Juquitiba

Frequently asked questions

Is Sao Paulo worth visiting?
Known for its adventure sports and coastal beaches, finding fun things to do in Sao Paulo is easy. Be sure to add Ibirapuera Park to your trip itinerary when here.
How do I spend a day in Sao Paulo?
Ibirapuera Park and São Paulo Zoo are two great places to kick-start your adventures. Remember to explore the shopping and dining options in Sao Paulo while you're there too.
What is the top tourist attraction in Sao Paulo?
Ibirapuera Park is one of the top tourist attractions in Sao Paulo and deserves a place on every sightseeing list of the area.
Is three days enough to stay in Sao Paulo?
Three days will give you enough time to tick off the leading city sights, including Ibirapuera Park, São Paulo Museum of Art and São Paulo Aquarium. The average stay in Sao Paulo is three days. If you have the time to extend your vacation, Guarulhos isn't far away.
Is Sao Paulo a walkable city?
With exciting neighborhoods and major attractions within walking distance of the city center, Sao Paulo is a great place to discover on foot. Have fun wandering between São Paulo Museum of Art and Municipal Theatre of São Paulo. Then take a stroll around Jardim Paulista, located 3 kilometers from downtown, and Central Zone, which is about 0.64 kilometers away.
What are some activities to do in Sao Paulo with kids?
Planning what to do in Sao Paulo with kids has never been easier. Whether you're vacationing with toddlers or teenagers, there are many family-friendly attractions to keep everyone entertained here.

What to do in Sao Paulo for adults?
There are loads of things to do in Sao Paulo, with activities for adults of all ages. Cap off your day with a visit to Paulista Avenue or Expo Center North.
Are there free things to do in Sao Paulo?
In Sao Paulo, Ibirapuera Park is a popular spot for anyone wishing to enjoy the city without reaching for their wallet. Also, wander around the green spaces and other neighborhoods, and ask a local tour guide for recommendations. It's a great way to explore the best free things to do in Sao Paulo.