Heart of Lubbock
Lubbock
Visit Heart of Lubbock
Popular places to visit

Texas Tech University
Take a campus tour or just explore the area of Texas Tech University, during your trip to Lubbock. You can attend a sporting event while in the area.

Buddy Holly Center
You can spend an afternoon exploring the galleries in Buddy Holly Center during your trip to Lubbock. You can attend a sporting event while in the area.

West End Center
You can find the perfect gifts to bring home at West End Center during your stay in Lubbock. Attend a sporting event or visit the shops in this family-friendly area.

Buddy Holly Statue and West Texas Walk of Fame
You can learn about the history of Lubbock with a trip to Buddy Holly Statue and West Texas Walk of Fame. You can attend a sporting event while in the area.
Buddy Holly's Grave
You can find out about the history of Lubbock with a visit to Buddy Holly's Grave. You can attend a sporting event while in the area.
University Medical Center
Though University Medical Center might be what brings you to town, perhaps you'll have a chance to explore more of Lubbock while you are here.
Top hotels in Heart of Lubbock

Time Machine: Games Galore in Lubbock Home By Ttu!

La Quinta Inn & Suites by Wyndham Lubbock Southwest
Clean rooms and friendly staff great location
Reviewed on Dec 19, 2025

Overton Hotel and Conference Center
The hotel was in great condition and very welcoming. Our room was clean and organized overall, but the bed headboard was dusty, like it hadn’t been cleaned in a while. We also had a weird experience with room service. The first night, we ordered four cups of hot water and got four large paper cups. ...
Reviewed on Dec 16, 2025

Country Inn & Suites by Radisson, Lubbock Southwest, TX
No problem
Reviewed on Dec 15, 2025

Ashmore Inn and Suites
Great staff.
Reviewed on Dec 12, 2025

Cotton Court, by Valencia Hotel Collection
Nice property and staff.
Reviewed on Dec 17, 2025
Other neighbourhoods around Heart of Lubbock

South Overton
While South Overton isn't home to many top sights, Jones AT&T Stadium and Lake Alan Henry are some notable places to visit nearby.

Tech Terrace
While Tech Terrace might not have many sights to explore, venturing just a little farther will lead you to top things to see and do like United Supermarkets Arena and Jones AT&T Stadium.

North Overton
While there might not be top attractions in North Overton, you can explore the larger area and discover places like Jones AT&T Stadium and Lake Alan Henry.

Depot District
You'll enjoy the mountain views and bars in Depot District. You might want to make time for a stop at Buddy Holly Center or Blue Light Live.

Downtown Lubbock
While visiting Downtown Lubbock, you might make a stop by sights like Lake Alan Henry and Blue Light Live.

Southgate
When in Southgate, you can plan a visit to Spectrum & OMNI Theater and Buddy Holly Statue and West Texas Walk of Fame, some noteworthy sights in the nearby area.
