Heart of Lubbock
Lubbock
Visit Heart of Lubbock
Popular places to visit
Texas Tech University
Take a campus tour or just explore the area of Texas Tech University, during your trip to Lubbock. You can attend a sporting event while in the area.
Buddy Holly Center
You can spend an afternoon exploring the galleries in Buddy Holly Center during your trip to Lubbock. You can attend a sporting event while in the area.
West End Center
You can find the perfect gifts to bring home at West End Center during your stay in Lubbock. Attend a sporting event or visit the shops in this family-friendly area.
Buddy Holly's Grave
You can find out about the history of Lubbock with a visit to Buddy Holly's Grave. You can attend a sporting event while in the area.
University Medical Center
Though University Medical Center might be what brings you to town, perhaps you'll have a chance to explore more of Lubbock while you are here.
Jones AT&T Stadium
Catch an event at Jones AT&T Stadium during your trip to Lubbock. You can attend a sporting event while in the area.
Top hotels in Heart of Lubbock
Time Machine: Games Galore in Lubbock Home By Ttu!
Cotton Court, by Valencia Hotel Collection
We did not have breakfast
Reviewed on Jan 17, 2026
Overton Hotel and Conference Center
Allowed early check-in, airport shuttle, very clean, good price, great staff, walkable area
Reviewed on Jan 8, 2026
Wingate by Wyndham Lubbock near Texas Tech Univ. Medical Ctr
room was spotless and check in was easy
Reviewed on Jan 14, 2026
Country Inn & Suites by Radisson, Lubbock Southwest, TX
Nice stay. Staff was nice’
Reviewed on Jan 20, 2026
Embassy Suites Lubbock
Everything weas excellent, from the staff and check in to the rooms. The breakfast was great and a step above the normal hotel breakfast. The one complaint and only complaint is the complete lack of any USB outlets in the room.
Reviewed on Jan 18, 2026
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Other neighbourhoods around Heart of Lubbock
South Overton
While South Overton isn't home to many top sights, Jones AT&T Stadium and Buddy Holly's Grave are some notable places to visit nearby.
Tech Terrace
While Tech Terrace might not have many sights to explore, venturing just a little farther will lead you to top things to see and do like Buddy Holly's Grave and United Supermarkets Arena.
North Overton
While there might not be top attractions in North Overton, you can explore the larger area and discover places like Jones AT&T Stadium and Lake Alan Henry.
Depot District
You'll enjoy the mountain views and bars in Depot District. You might want to make time for a stop at Buddy Holly Center or Blue Light Live.
Downtown Lubbock
While visiting Downtown Lubbock, you might make a stop by sights like Lake Alan Henry and Blue Light Live.
Southgate
When in Southgate, you can plan a visit to Spectrum & OMNI Theater and Blue Light Live, some noteworthy sights in the nearby area.
