Right in the heart of Munich, a museum awaits that will turn your senses upside down. At the WOW! Museum, you're not just a visitor – you become part of the exhibition.
On around 500 m² and two floors, you'll experience fascinating installations, mirror worlds, light fields, and optical illusions that challenge your vision, thinking, and amazement.

From endless mirrored rooms to moving patterns and amazing plays of light, reality and illusion blur here. In about 16 to 19 themed rooms, you can discover new perspectives, put yourself in the spotlight, and be surprised again and again.

With the digital WOW guide, you'll get all the information directly on your smartphone – just scan the QR codes, read explanations of each illusion, and discover photo tips to take your perfect souvenir photo.

Whether you're with family, friends, a couple, or a solo adventurer – the WOW! museum inspires all ages. Every corner invites you to experiment, laugh, and marvel. The immersive design and the play with space, light, and perception make every visit a unique experience.

A visit usually takes 60 to 90 minutes – enough time to completely immerse yourself in the world of illusions and forget everyday life for a while.
Located in the heart of Munich's old town, the museum is a highlight for anyone who loves art, creativity, and sensory experiences.

Come by, marvel, dream – and become part of the illusion yourself.
At the WOW! Museum Munich, you're not just a spectator, you're right in the middle of it.