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Florence Vacation Packages

Located on the Tennessee River banks, this city benefits from cultural sights, a rich musical heritage and easy access to outdoor fun and adventure.

Florence is a diverse destination that is equally appealing to history lovers, music enthusiasts and art fanatics. The rich culture of Alabama is visible almost everywhere you look, from guitarists and painters performing on the streets to ancient landmarks of Native American heritage. Visit more than once to take in everything this varied city offers.

Walk around the downtown area of the city, which was founded in 1818, and discover its history. Stop at Pope's Tavern Museum and browse exhibits documenting the importance of the historic building during the Civil War. Kids can learn more about the area at the Children's Museum of the Shoals, which tells the story of the valley and its people. The Indian Mound and Museum is dedicated to the first residents of the Shoals Valley.

Marvel at the organic designs of Frank Lloyd Wright at Rosenbaum House, a stylish, tiered building containing furniture that also showcases the architect's inimitable style. See more art at the Kennedy-Douglass Center for the Arts, which features rotating exhibitions.

Florence is part of the Shoals area, the home of Southern soul and the region where such esteemed artists as Wilson Pickett and Aretha Franklin recorded their music. See where they cut some of their tracks at Fame Recording Studios. Learn more about the region's impressive musical heritage at the W.C. Handy Birthplace, the home of the “Father of the Blues.”

Drive out of the city to enjoy the natural environment. Hike along wooded trails and rivers at Cane Creek Canyon Nature Preserve and McFarland Park. Hop on a boat at Joe Wheeler State Park for a relaxing cruise around the lake.

Reach Florence via Northwest Alabama Regional Airport, which has regular daily flights to Nashville. Alabama is almost always warm. Visit in fall when the countryside around Florence is particularly colorful.


Top Hotel Deals

See all 49 Hotels in Florence
P3,412
Radisson Hotel Sheffield

Radisson Hotel Sheffield

4900 Hatch Blvd, Sheffield
3.2
of 5, from 68 reviews
3.0 out of 5.0

Situated in a rural location, this hotel is 3.1 mi (4.9 km) from W.C. Handy Home and within 6 mi (10 km) of Pope's Tavern Museum and Frank Lloyd Wright Rosenbaum House. Ivy Green and Tuscumbia Railway Museum are also within 6 mi (10 km).

P3,049
Days Inn Muscle Shoals

Days Inn Muscle Shoals

2701 Woodward Ave, Muscle Shoals
3.1
of 5, from 27 reviews
2.0 out of 5.0

Situated in Muscle Shoals, this hotel is 0.7 mi (1.1 km) from Fame Recording Studios and within 3 mi (5 km) of Spring Park and Tuscumbia Railway Museum. Muscle Shoals Sound Studios and Spring Creek Golf Course are also within 3 mi (5 km).

P3,013
Baymont Inn and Suites Florence/Muscle Shoals

Baymont Inn and Suites Florence/Muscle Shoals

115 Ana Drive, Florence
3.6
of 5, from 89 reviews
2.5 out of 5.0

Situated in Florence, this hotel is within 2 mi (3 km) of Regency Square Mall, Deibert Park, and Children's Museum of the Shoals. Shoals Conference Center and River Heritage Park are also within 3 mi (5 km).

Comfort Inn & Suites Tuscumbia - Muscle Shoals

Comfort Inn & Suites Tuscumbia - Muscle Shoals

5101 Hwy 43 S, Tuscumbia
3.5
of 5, from 10 reviews
2.5 out of 5.0

Situated in Tuscumbia, this hotel is within 3 mi (5 km) of Fame Recording Studios, Alabama Music Hall of Fame, and Spring Park. Spring Creek Golf Course and Tuscumbia Railway Museum are also within 3 mi (5 km).

P7,617
Marriott Shoals Hotel And Spa

Marriott Shoals Hotel And Spa

10 Hightower Place, Florence
4.6
of 5, from 49 reviews
3.5 out of 5.0

Situated in Florence, this spa resort is within a 10-minute walk of Shoals Conference Center, Renaissance Tower, and River Heritage Park. Regency Square Mall and Deibert Park are also within 3 mi (5 km).

P3,881
Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites

Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites

1934 Highway 20, Tuscumbia
4.7
of 5, from 7 reviews
2.5 out of 5.0

Situated near the airport, this hotel is within 6 mi (10 km) of Alabama Music Hall of Fame, Spring Park, and Fame Recording Studios. Tuscumbia Railway Museum and Spring Creek Golf Course are also within 6 mi (10 km).

Budget Inn

Budget Inn

1238 Florence Blvd, Florence
1.3
of 5, from 3 reviews
2.5 out of 5.0

Located in the heart of Florence, this hotel is within 2 mi (3 km) of Kennedy-Douglass Center for the Arts, University of North Alabama, and Shoals Community Theater. Pope's Tavern Museum and Children's Museum of the Shoals are also within 3 mi (5 km).

P4,507
Comfort Suites Florence

Comfort Suites Florence

140 Matthew Paul Ct, Florence
4.4
of 5, from 37 reviews
2.5 out of 5.0

Situated in Florence, this hotel is 0.7 mi (1.2 km) from Regency Square Mall and within 3 mi (5 km) of Deibert Park and Children's Museum of the Shoals. Renaissance Tower and Shoals Conference Center are also within 3 mi (5 km).